Tinder has launched a new feature “Smart Photos” to combat a critical issue faced by its app users – difficulty in finding a match.
Smart Photos, with the help of upgraded algorithms, would make your Tinder profile as much attractive as possible with the photos you upload.
Tinder said in its release, “It’s simple: Smart Photos alternates the photo first seen by others when you’re shown on Tinder, notes each response as others swipe on you, and reorders your photos to show your best ones first.”
The company also added,”Smart Photos take into account each individual’s swiping pattern when selecting which of your photos they’ll see first. It’s a system that gets smarter with more input: the more you swipe and the more you’re swiped on, the better the algorithm serves you.”
Smart Photos would assist the user by showing them which of their photos performed well, that is, got the maximum number of right swipes and, ultimately, allow them to put their best face forward. The company claims that during the new feature’s testing, users saw up to a 12 percent increase in matches.
Let’s wait and watch how the data performs after the complete roll-out.